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Engineering & Creator

Free Digital Products Prompts for ChatGPT

A focused, hand-built library of digital products prompts for buyers of digital products. Each one is structured for an LLM - role, task, constraints, output - so you can paste it into ChatGPT or Claude and get a usable product plan on the first try. Use them as written, or treat them as starting points to fork for your own playbook.

digital products promptsdigital products AI promptsChatGPT prompts for digital productsdigital product creator AI prompts

Senior-grade Product plan

Produce a senior-level product plan ready to ship.

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Act as a senior digital product creator with 10+ years specializing in digital products for buyers of digital products. I will give you the brief; you will deliver a ship-ready product plan.

Brief: [PASTE BRIEF HERE].
Constraints: must be specific, measurable, and grounded in digital products best practice. Avoid generic advice and obvious tips.

Deliver:
1. The full product plan (the actual artifact, not a description of it).
2. Three sharpening notes - what you would test or improve first.
3. One contrarian angle most digital product creators miss.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsseniordeliverable
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Critique my Product plan

Tear down an existing product plan and rebuild it stronger.

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You are a brutal but constructive digital product creator reviewing my product plan. Your job is to make it 2x better, not to be polite.

My product plan: [PASTE HERE].
Target sales and refunds: [STATE TARGET].
Audience: buyers of digital products.

Return:
- 5 specific weaknesses, each tied to sales and refunds.
- A rewritten product plan that fixes them.
- A diff-style explanation of what changed and why.

Be blunt. Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productscritiquereview
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10 variants of a Product plan

Spin 10 distinct angles for the same brief.

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Generate 10 meaningfully different product plans from the same brief. Each variant must hit a different angle - not paraphrases.

Brief: [PASTE].
Audience: buyers of digital products.

For each variant provide:
- Angle name (1-3 words).
- Hook / opening line.
- Full product plan.
- The single psychological lever it pulls (loss aversion, status, novelty, etc.).

End with your top pick and a one-line reason. Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsvariantsideation
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Apply a proven digital products framework

Run a named digital products framework end-to-end on my situation.

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Pick the single best-known digital products framework for this situation, name it, then walk me through applying it to my brief step by step.

My situation: [PASTE].
Goal: sales and refunds.

Output:
1. Framework name + 1-line origin (so I can verify).
2. Each step labelled, with my inputs filled in.
3. The resulting product plan.
4. Where the framework breaks down - and what to swap in.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsframework
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Rewrite for a different audience

Translate the same product plan for three different audiences.

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Take my existing product plan and rewrite it cleanly for three distinct audiences. Keep the core promise; change the vocabulary, references, and emotional register.

My product plan: [PASTE].

Audiences:
A) buyers of digital products (current).
B) A skeptic who has been burned before.
C) An expert peer who could spot fluff in two seconds.

For each: full rewrite + 2-line note on what shifted. Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productstranslationaudience
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Product plan in 50 words

Strip a product plan to its essential 50 words.

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Compress the strongest possible product plan into exactly 50 words. Every word must earn its place.

Brief: [PASTE].
Audience: buyers of digital products.

Deliver:
- The 50-word product plan.
- The 3 words you would protect if forced to cut to 30.
- The cheap word you almost used and why you killed it.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsconstrainttight
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Product plan optimized for discovery

Make a product plan that ranks and gets shared.

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Produce a product plan that is optimized to be found and shared in the digital products space, not just to read well.

Topic: [PASTE].
Audience: buyers of digital products.
Primary keyword/phrase: [PASTE].

Deliver:
- The product plan, with the primary phrase used naturally in title, opener, and one mid-point anchor.
- 5 semantic keywords you wove in (and where).
- 3 share-bait one-liners I could pull as social hooks.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsseodistribution
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Compare-and-rank matrix

Score options against the criteria that matter.

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Build a comparison matrix that ranks options for my digital products decision honestly.

Options: [LIST 3-6].
My priority: sales and refunds.
Constraints: [PASTE].

Deliver:
1. A table - options × criteria - scored 1-5 with a one-line justification per cell.
2. The weighted winner.
3. The "wrong but obvious" pick most digital product creators would default to, and why it loses.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productscomparisondecision
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Speak as the customer persona

Hear the product plan through the audience's head.

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Embody a precise buyers of digital products persona and react to my product plan as they would, out loud.

The persona: [PASTE 3-5 traits - role, fear, current solution, last frustration].
My product plan: [PASTE].

Deliver:
- 3 internal-monologue paragraphs as the persona reading the product plan.
- The exact line where they would close the tab - and why.
- 2 edits that would make them keep reading.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productspersonaempathy
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Edge-case enumeration

List the failure modes for a product plan before they bite.

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Enumerate the edge cases and failure modes that could break my product plan in production / in market / in front of buyers of digital products.

My product plan: [PASTE].
Context: digital products.

Deliver:
- 12 edge cases, ranked by likelihood × damage.
- For each: the trigger, the symptom, and the cheapest mitigation.
- The single edge case I should design around first.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsedge-casesrisk
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Risks & mitigations

Pressure-test a plan before committing.

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Stress-test my digital products plan and surface what could go wrong, with mitigations.

Plan: [PASTE].
Stakes: sales and refunds.

Deliver:
1. 7 risks across execution, market, technical, legal, reputational.
2. For each - probability (L/M/H), impact (L/M/H), and a mitigation that costs less than the worst case.
3. The 1 risk worth accepting and the 1 risk worth killing the plan over.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsriskplanning
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Reusable product plan template

Turn a one-off into a fill-in-the-blank template.

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Convert a great product plan into a reusable template I can fill in repeatedly.

Reference product plan: [PASTE].
What stays fixed: the structure and rhythm.
What varies: the inputs.

Deliver:
- The template with clearly marked [VARIABLES].
- A one-line description of each variable and example values.
- 2 worked examples using different inputs.
- The 1 line I should never let a junior change.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productstemplatereuse
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30-day ramp plan

Go from zero to shipping in 30 days.

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Design a 30-day plan to take me from where I am now to shipping a credible product plan in digital products.

Starting point: [PASTE].
Time available per day: [PASTE].
End state: sales and refunds.

Deliver:
- Week 1-4 milestones (1 sentence each).
- Daily 30-minute focus for every day, grouped by week.
- The 3 things I should NOT do during these 30 days.
- The checkpoint that proves I'm on track at day 14.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsplanonboarding
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Diagnose from symptoms

Root-cause a digital products problem from the symptoms I see.

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I am seeing symptoms in my digital products work. Diagnose the most likely root causes and propose tests to confirm.

Symptoms: [LIST 3-6].
What I have already ruled out: [PASTE].
Tools available: [PASTE].

Deliver:
1. 3 candidate root causes, ranked by likelihood with a 1-line reason.
2. The fastest test to disprove each.
3. The order to run those tests, and stop conditions.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsdiagnosisroot-cause
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End-to-end workflow design

Design the product plan workflow digital product creators actually run.

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Design the end-to-end workflow a digital product creator would run to produce a high-quality product plan repeatedly.

Volume target: [PASTE].
Team size: [PASTE].
Quality bar: sales and refunds.

Deliver:
- The workflow as a numbered sequence of steps.
- For each step: input, output, owner, tool, and time-box.
- Where to insert review gates without slowing the pipeline.
- The bottleneck step and how to relieve it.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsworkflowops
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Measurement plan & dashboard

Decide what to measure for sales and refunds.

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Design a measurement plan for sales and refunds in this digital products context.

Goal: sales and refunds.
Audience for the dashboard: [PASTE].
Available data sources: [PASTE].

Deliver:
- The 1 north-star metric - defined precisely.
- 3 input metrics that move it, with formulas.
- 3 guardrail metrics so we don't optimize the wrong thing.
- Dashboard layout sketch (sections, charts, refresh cadence).
- The 1 vanity metric I am tempted to track and should not.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsmeasurementkpi
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Objection handling script

Pre-empt and counter the toughest objections.

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Build an objection-handling script for my product plan aimed at buyers of digital products.

My offer / position: [PASTE].
The 3 most common objections I hear: [PASTE].

Deliver:
- For each objection: validate, reframe, evidence, ask.
- 2 objections I am probably not hearing but should expect.
- The single phrase to never say in response, and why.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsobjectionspersuasion
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A/B test design

Design a clean experiment with one hypothesis.

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Design an A/B test for my product plan with one clear hypothesis.

Current product plan: [PASTE].
Hypothesis (or what I'm curious about): [PASTE].
Traffic / sample size available: [PASTE].

Deliver:
- The hypothesis sharpened to one sentence.
- Variant A vs Variant B - only one variable changed.
- Primary metric and minimum detectable effect.
- Test duration and stop conditions.
- The decision rule before I peek at results.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsexperimentab-test
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Narrative storyboard

Tell the product plan as a story, beat by beat.

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Storyboard my product plan as a 7-beat narrative arc.

Subject: [PASTE].
Audience: buyers of digital products.
Emotional outcome I want: [PASTE].

Beats: Hook → Stakes → Conflict → Attempt → Setback → Insight → Resolution.

For each beat: 1 sentence of action + 1 sentence of feeling. End with the single image the audience walks away with. Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsstorynarrative
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Product plan glossary

Define the 20 terms anyone serious about digital products must know.

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Build a glossary of the 20 most important terms in digital products as it relates to product plans and buyers of digital products.

For each term:
- The term.
- A precise 1-sentence definition (no jargon recursion).
- 1 concrete example.
- The most common misuse I should watch out for.

End with the 1 term that is overused and meaningless. Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsglossaryreference
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One-page cheat sheet

Compress everything I need into one printable page.

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Produce a one-page cheat sheet for shipping a product plan in digital products.

Audience: buyers of digital products.
Bias toward action, not theory.

Sections:
1. The 5-step quick path.
2. 3 hard rules (never break).
3. 3 soft rules (break with a reason).
4. Top mistake at each step.
5. The single check before publishing / shipping / sending.

Plain text, dense, under 400 words. Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productscheat-sheetreference
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Anti-patterns to avoid

What NOT to do - with examples.

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List the most damaging anti-patterns in digital products when producing a product plan.

Deliver:
- 8 anti-patterns.
- For each: a named label, a 1-line description, a real-sounding example of the failure, and the corrective principle.
- The anti-pattern that looks like best practice from the outside.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsanti-patternspitfalls
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Recovery / damage-control plan

Stabilize after a digital products mistake.

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My product plan or digital products effort went wrong. Build me a recovery plan.

What happened: [PASTE].
Who noticed: [PASTE].
Reversibility (1=easy, 5=baked-in): [PASTE].

Deliver:
- The first 24 hours: communications and operational steps.
- The next 7 days: trust-rebuild moves.
- The 30-day move that turns this into a credibility gain.
- The 1 thing I must NOT do in the first 24 hours.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsrecoverycrisis
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90-day roadmap

Map out a quarter of focused digital products work.

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Build a 90-day roadmap for serious progress on sales and refunds in digital products.

Current state: [PASTE].
End state: [PASTE].
Resources: [PASTE].

Deliver:
- Month 1 / Month 2 / Month 3 themes (1 line each).
- 3-5 outcomes per month - each measurable.
- Dependencies and the order they must clear.
- The single bet I should kill if month 1 underdelivers.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsroadmapstrategy
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Build a swipe file

Curate the best product plans I should be learning from.

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Build me a swipe file of exceptional product plans in digital products to study, not copy.

My focus: sales and refunds.
Audience I serve: buyers of digital products.

Deliver:
- 10 exemplary product plans (real or plausibly real) with 1-line context for each.
- For each - the one technique to steal and the one tic to avoid.
- 3 patterns that show up across most of them.
- The exemplary product plan that is overrated and why.

Ask one clarifying question only if a hard blocker remains; otherwise proceed with stated assumptions. Use plain language, no fluff, no filler. Quote evidence when citing sources.
digital productsswipestudy
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